Vivek Mittal
Previously founding engineer at Artisan AI (YC W24) and senior frontend engineer at Shaadi.com, where he led a full-stack modernization across a high-traffic consumer platform. Owns operations, product, and go-to-market at GrowthOS.
Articles
Agent usersWhy Website Traffic No Longer Tells the Full Demand Story
Website traffic no longer captures the full picture of demand. AI summaries, off-site research, and agent users increasingly evaluate products without generating traditional sessions. Here’s what developer-tool teams should measure instead.
Vivek Mittal9 minutes · Sep 6, 2026
Agent usersThe Agent Funnel: How AI Moves From Discovery to Task Completion in 2026
AI agents move through a different funnel than humans: discovery, evaluation, authentication, execution, and task completion. Here’s how the agent funnel works, where it breaks, and what developer-tool teams should measure.
Vivek Mittal9 minutes · Sep 6, 2026
Agent usersWhat Is Agent Experience and Why Does It Matter Now
Agent Experience (AX) is the quality of how AI agents interact with your docs, authentication, APIs, and MCP tools. Here’s what good AX looks like, how to measure it, and why developer-tool teams should care.
Vivek Mittal9 minutes · Sep 5, 2026
Agent usersYour Next Customer May Never Visit Your Homepage
AI agents, coding copilots, and research assistants are increasingly evaluating developer products through docs, APIs, authentication, and MCP without ever visiting the homepage. Here’s what that means for developer-tool teams.
Vivek Mittal8 minutes · Sep 2, 2026
Agent usersSoftware Has a New Class of User: The AI Agent
AI agents are becoming a new class of software user, reading documentation, calling APIs, using MCP tools, and completing tasks autonomously. Here’s what developer-tool teams need to understand about them.
Vivek Mittal5 minutes · Sep 1, 2026Talk through a real agent task.
Bring one job an agent should complete. We’ll tell you what evidence we can reconstruct.